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04-Dec-2019 09:18

It's only three weeks since Arthur Sadoun took over as president-CEO of Publicis Groupe, but he's already made an impact -- to the solar plexus of the Cannes International Festival of Creativity.

From his table at the Majestic, Sadoun said that the holding company would sit out the industry's biggest creative event next year, as well as other awards programs and SXSW and CES for good measure.

CIMA, through Music Export Canada, is excited to announce that submissions are now being accepted for our 2017 Canadian Blast BBQ at Austin’s SXSW!

This year’s mission will mark the 12th year that CIMA will be in attendance for this key showcase and business development opportunity at the most influential and largest music festival & conference in North America.

But the move was also a statement about Cannes and its return on investment, which has been top of mind for many agency holding companies in recent years. One executive estimated that Publicis networks spend about .2 million a year on award entries, with about 25% of that going to Cannes, but others said the total is much higher.

Publicis represents the third biggest group of entries at the festival, behind Omnicom at No. That might not seem like much for a holding company like Publicis, but another executive with knowledge of the matter estimated that when it's all added up -- travel, hotels, food and rose -- Publicis put out about million this year to send its contingent to Cannes.

And then there's Allie Kline, whose marketing made AOL so appealing that Verizon is paying .4 billion to acquire it.

Hulu's Jenny Wall is bringing big-name entertainment like Stephen King's "11/22/63" online.

After learning about the edict, he said he left his dinner table to make calls to his home country to break the news.

Sadoun said he will put the money saved during the one-year hiatus toward the development of an internal, AI-powered professional assistant program called Marcel, which itself is a mystery to many at Publicis.

Around 30 companies will be exhibiting at the i: Made in Israel pavilion, including the following: Craze Digital: Extensive music video catalaog for online and mobile music.

The library specializes in exclusive licenses of Hip Hop music artists, garnering over 3 million daily views and up to 45 million daily minutes viewed.

Hulu's Jenny Wall is bringing big-name entertainment like Stephen King's "11/22/63" online.After learning about the edict, he said he left his dinner table to make calls to his home country to break the news.Sadoun said he will put the money saved during the one-year hiatus toward the development of an internal, AI-powered professional assistant program called Marcel, which itself is a mystery to many at Publicis.Around 30 companies will be exhibiting at the i: Made in Israel pavilion, including the following: Craze Digital: Extensive music video catalaog for online and mobile music.The library specializes in exclusive licenses of Hip Hop music artists, garnering over 3 million daily views and up to 45 million daily minutes viewed.We're eager to see more from her on the smaller screen as she tackles episodic TV Chen has been involved in some of Mondelez's biggest priorities, including overseeing gum innovation and managing the cookie business in China.